Understand your competition and lock in your positioning to succeed in your new market
Launching your webshop in Sweden in 4 weeks: We can help you
Written by Max Riis Christensen
Sweden is the biggest e-commerce market in Scandinavia and about twice the size of the Danish market.
The competition is tough in Sweden, but the market is growing and will continue to grow in the coming years.
Going to Sweden is therefore an opportunity worth considering.
Sweden is not the most complicated market to enter. Of course, there are things you need to localise to be successful, but the work can be done in a few weeks. If you compare with Norway, Finland or Denmark this is definitely one of the easiest markets to enter.
What you will need to do
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Translate your webshop to Swedish
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Prepare a localised set of terms and conditions
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Implement the locally preferred payment methods.
Do that and you will be ready to sell to Sweden. Post-launch you can start working on your logistical setup. You should develop a plan for distribution, implement an efficient returns setup and on top of that, you will need to offer localised customer service.
Feel free to give us a call or write us an email, if you have any questions about taking your webshop to Sweden.